The Importance of Cruelty-Free Mascara

While some may try to downplay the issue, there’s no arguing that testing on animals in the cosmetics industry is widespread at an unimaginably large scale. The latest data from Cruelty-Free International showed that at least 192 million animals were used for scientific purposes in a single year.

The United States ranks second in the number of animal testing cases, behind only China which has around 5 million more incidents. That means that America is responsible for nearly 10% of the entire global testing impact on the animal population.

A problem of such massive proportions isn’t going away on its own anytime soon, which is why we as individual buyers must take a stand. Supporting cruelty-free products is the best way to fight back against those who think animals’ suffering is worth profiting from.

3 Reasons You Should Buy Cruelty-Free Products

#1 Cruelty

Of course, the main reason that you should avoid cruelty-free products is to discourage companies from incorporating inhumane testing procedures in their production process. By depriving them of sales, you’ll create incentives for them to be more ethical.

Hamsters, mice, and rabbits are all prominent victims of the cosmetic industry. However, rodents and bunnies aren’t the only animals at stake. Even dogs like chihuahuas are used to test how painful a particular product is when dripped on the eyes. The answer? Very.

#2 Healthier

It’s not just about saving animals; you could also be helping yourself when you use cruelty-free products. In general, cosmetics that don’t include animal testing in their manufacturing process tend to be healthier for humans as well.

This is likely because the ingredients in cruelty-free products are safer than the artificial formulas you might find from more unethical companies. Cruelty-free products are usually made without synthetic fragrances, parabens, phthalates, and carcinogens.

#3 Unethical products are gross in more ways than one

Yes, products that involve animal cruelty are gross in the ethical sense, but they’re also gross in a more literal sense. For instance, carmine is a popular color additive in regular lipsticks. What you might not know is that it’s made out of crushed bugs.

Yes, you’re smearing bugs on your mouth in addition to supporting unethical practices. Furthermore, makeup brushes made from animal products are usually constructed using fur from the tail of animals, which is dangerously close to an area where the sun doesn’t shine.

Try Fresame’s Cruelty-Free Mascara

Now that you’re well-informed on the benefits that cruelty-free mascara has over the less ethical options on the market, it’s time to get a mascara that meets your needs without harming any animals. We also fully guarantee that our products don’t contain any bugs!

You can get your volumizer mascara for just $21 and become the next satisfied customer to find out that cruelty-free is just as beautiful for your face as it is for the animals you’re saving. Until next time, stay happy and ethical!

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