Leave the Drugstore Mascara Behind

It’s a habit; it’s what we do… we go to the drugstore for a couple of items, always swing by the makeup department to see if there is anything new and exciting (usually not), and grab our go-to mascara. We have given up trying new brands because we know what works ‘fine’, and we stick […]

Fresame – A Company with a Conscience

When you think of a cosmetic company, you think beauty, color, and enhancement. But you should also be thinking about who these companies really are and what they stand for. Do they have your best interest in mind or simply want to sell their product? It’s true, the right makeup can make you beautiful, confident, […]

How Much are Consumer’s Spending on Makeup?

After a quick trip to your favorite store and returning with some fabulous makeup, do you ever wonder how much the average person spends on cosmetics? Here at Fresame, we live for these statistics. Not just because we sell some absolutely to-die-for mascara, but because we are obsessed with makeup and want to make sure […]

Eye Makeup Trends You Need to See

The excitement of a new year, a new opportunity, a new you are upon us. Now is the perfect time to add some pizzazz to your makeup routine, especially your eyes. When making your new year’s resolution, add adventurous eyes to your list. All makeup and enhance your features, but it’s the eyes that actually […]

Why You Want Paraben Free Mascara

We have been hearing it on the news; parabens are bad for us. But what are parabens, and why are they harmful? It is essential to understand what we put into and on our bodies, including our makeup. The best way to protect yourself against potentially harmful products is to read the ingredients of your […]